Magdalena Stoyanova

Back to the Roots

Introducing BACK TO THE ROOTS, a sustainable fashion collection that beautifully marries contemporary pattern cutting methods with the rich heritage of Bulgarian craft. Drawing inspiration from the intricate geometric forms and motifs found in traditional Bulgarian rug making and weaving, this collection is a heartfelt homage to my roots and the strong women who have shaped my life.

Through meticulous pattern cutting, tailoring, laser cutting, and etching techniques, I have reimagined and breathed new life into these age-old patterns. Colour blocking techniques ensure that my garments remain vibrant, while multi-purpose designs offer endless possibilities for styling and wearing. From versatile dresses to functional aprons, each piece tells a story of creativity, tradition, and respect.

My second collection takes us to the streets of my hometown Sofia and to my childhood dream – becoming a gymnast. Inspired by the rich architecture, the collection explores the tram lines, domes and arches in the city’s landscape. It incorporates creative pattern cutting and leather laser cutting, creating intricate and flattering curves, reminding of the domes of Sofia’s symbol - the Saint Alexander Nevsky Cathedral. Combined with variety and textures and a soft pastel colour palette, I created a collection, that represents the richness and beauty of my hometown.

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